O que significa Fiat Pulse? Entenda significados de nomes de carros

Por Fusne.com 18/07/2023 Veja Mais

A Fiat, além de liderar o mercado brasileiro de carros, também deixa sua marca no idioma e na cultura do país.

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A empresa tem o hábito de conferir significados inéditos a palavras ou até mesmo criar novos termos que se tornam parte do cotidiano dos brasileiros.

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O nome da própria marca tem suas raízes na Itália, onde foi fundada em 1899.

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A abreviação “F-I-A-T” significa “Fabbrica Italiana di Automobili Torino” (Fábrica Italiana de Automóveis Turim, em tradução livre).

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Uma estratégia inovadora da Fiat que envolveu milhares de pessoas em uma votação aberta para nomear seu novo modelo. Com 65% dos votos, “Pulse” foi o escolhido.

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O nome permite diversas associações e evoca energia, movimento e conexão. Expressa a essência e a personalidade do veículo: um SUV com a alma da Fiat, mas com seu próprio ritmo.

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